Father Knows Best: The Story of an Inventor
They say necessity will be the mother of invention. In no less than one particular notable situation, it served as motivation to get a resourceful father at the same time.
Following the birth of his 1st youngster in 2000, inventor and entrepreneur Mark Rosenzweig was inspired to locate a greater approach to clean up the inevitable messes of parenthood. His quest led for the introduction of some of the most innovative devices in the home-cleaning sector along with the building of Shark Euro-Pro, a $350 million company.
“The thought behind Shark’s line of appliances will be to offer a practical and successful answer to life’s actual messes – like the soggy food that ends up on the floor for the duration of feeding,” said Rosenzweig. “A vacuum cleaner utilizes the force of suction energy to pull dirt by means of a narrow passageway and deposit it into a bag or dust cup. Probably, looking to pick up soggy food or other such messes would result in a blockage.”
Designed to pick up what vacuum cleaners can not, the Shark Cordless Skilled Sweeper utilizes an unique brush roll system to pick up dirt and debris and deposit it into a dirt tray for easy disposal. The lightweight sweeper works on carpets and floors and operates for up to 80 minutes on a single charge.
Ahead of bringing the Sweeper technology to industry, Rosenzweig introduced the Shark steam-cleaning line. Currently a common technology in Europe, the Shark Steam Bottle is an all-natural way to clean, sanitize and deodorize the home.
“Steam cleaning lets you get the house clean without having exposing oneself as well as your loved ones to potentially harmful chemicals,” Rosenzweig said.
Tapping a marketing and advertising concept still in its infancy, Rosenzweig turned to infomercials to spread the word about his inventions. Following appearing often on the Home Shopping Network, sales of Rosenzweig’s products soared, inspiring him to expand his offerings to incorporate other household goods.
The existing Shark Euro-Pro line contains every thing from vacuums, cordless sweepers, handvacs and steam cleaners to irons, fryers and slow cookers. This line of merchandise is available in key retailers like Target, Sears, Lowe’s, Linens ‘n Things and Bed, Bath & Beyond.
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