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	<title>Personalized Christmas Online &#187; Local Marketing</title>
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	<description>... everything about Personalized Chrismas!</description>
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		<title>Using Articles Product Offer Evaluations And Customer Information To Market Your Neighborhood Service Business</title>
		<link>http://www.personalizedchristmas.net/using-articles-product-offer-evaluations-and-customer-information-to-market-your-neighborhood-service-business_273293.html</link>
		<comments>http://www.personalizedchristmas.net/using-articles-product-offer-evaluations-and-customer-information-to-market-your-neighborhood-service-business_273293.html#comments</comments>
		<pubDate>Fri, 12 Oct 2012 19:22:43 +0000</pubDate>
		<dc:creator>ClaudeWhitacre446910</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[claude whitacre]]></category>
		<category><![CDATA[Local Marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://www.personalizedchristmas.net/?p=273293</guid>
		<description><![CDATA[At the time buyers are trying to find a local retail business, they are utilizing the print Yellow Pages not nearly as regularly. Where are the buyers going? Online. What thing are they shopping around for? Reviews, information, ideas, reviews, and lists of features. Internet customers are looking for solutions to their inquiries. Now, you&#8217;ll [...]]]></description>
			<content:encoded><![CDATA[<p>At the time buyers are trying to find a local retail business, they are utilizing the print Yellow Pages not nearly as regularly. Where are the buyers going? Online. What thing are they shopping around for? Reviews, information, ideas, reviews, and lists of features. Internet customers are looking for solutions to their inquiries. Now, you&#8217;ll see how online content pieces may fit the bill.</p>
<p>Almost all local merchants and local small business owners may never think to write down articles to advertise their business in the area. However, has a buyer ever asked you a question? That question really is the headline for an article that you post on-line. Did you consider that question? Did it take you just a minute or two? This solution could be the body of the article or review. Articles tend not to require to be competently written. In the event you can wisely talk about your offer or service for a number of minutes you possess an article or product review ready to write.</p>
<p>First, you will see the advantages of posting content pieces about what you promote locally, next we will see ways to post them.</p>
<p>The foremost benefit of writing short articles about what you sell, is that you are supplying the shopping with what they want, real expertise. The reasons people perform an internet search (after entertainment) is to find out something, or to get something. Far more people go on the internet to find out more than to purchase.</p>
<p>Short articles produced by you point you out as the authority in the subject they are interested in. You are the &#8220;Go To Guy&#8221;. Moreover Google (and other search engines) values articles. They can peruse the articles. Articles provide considerably more quality substance than local business listings, or website listings.</p>
<p>Any time you want to ensure your article shows up in a local search for your product class, you simply need to add in your city and state in the Author&#8217;s Box at the finish of the article. The search engines pick that up, and will list your guidelines in a local search. You&#8217;ll be able to also include your city and state in the title so long as the article is truly about the city in the title.</p>
<p>You are able to post your informative articles in any of plenty of article or review sites. These online resources host your better reports for you. They&#8217;re free services. Their editorial online resources produce money by presenting advertising on the web pages they post your informative articles on.</p>
<p>The articles will then show up in the search engines. In the event the city and state are in the author&#8217;s box, typically the article will show up in a local search.</p>
<p>Posts should be between 400-700 words. An article of product review around the size of this one requires about twenty minutes to put in writing, and a few minutes to post.<br />
If the article is less than a total of 500 words, several article of product review websites will not take the article.</p>
<p>There are article directory websites which are expressly built for main street small business proprietors to speak about their offerings and services. You are able to evaluate your own products and provide useful options for buyers to help them make a buying judgment.</p>
<p>Some editorial posting internet sites that you&#8217;re able to utilize currently to advertise your local retail store are found at the conclusion of this editorial,</p>
<p>The above listed web sites aren&#8217;t designed to post endless pitches for your services and product. The above listed internet sites are with the intent of main street merchants and small business owners to offer beneficial knowledge to their local customers. Through posting positive product and services knowledge, retail business profiles, services and product comparisons, shopper guidelines, and shoppers tips, you will be able to make available the tips buyers want just before the customers decide on what to pay money for.</p>
<p>Claude Whitacre is an author and speaker.  You can  visit an article website designed for local small business owners at  <a href="http://www.mainstreetshoppingguidesandreviews.com">http://www.mainstreetshoppingguidesandreviews.com</a>   Claude speaks about utilizing short articles and video to showcase your neighborhood business on the internet. Ensure to take a look at     <a href="http://www.best-buyer-guides-for-local-consumers.com">http://www.best-buyer-guides-for-local-consumers.com</a> </p>
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		<title>Controversial New Search Engine Optimization Network Creates The Holy Grail Of Search engine optimization Tools</title>
		<link>http://www.personalizedchristmas.net/controversial-new-search-engine-optimization-network-creates-the-holy-grail-of-search-engine-optimization-tools_265448.html</link>
		<comments>http://www.personalizedchristmas.net/controversial-new-search-engine-optimization-network-creates-the-holy-grail-of-search-engine-optimization-tools_265448.html#comments</comments>
		<pubDate>Sun, 07 Oct 2012 22:02:44 +0000</pubDate>
		<dc:creator>BelserLamothe130</dc:creator>
				<category><![CDATA[human resources manager]]></category>
		<category><![CDATA[Local Marketing]]></category>

		<guid isPermaLink="false">http://www.personalizedchristmas.net/?p=265448</guid>
		<description><![CDATA[Search Engine Trust has created a proprietary method that assists web sites get leading 10 rankings in the main search engines in record ti&#8230; World wide web marketers and search engine optimization specialists about the globe are in shock. Search Engine Trust, an Web advertising organization that owns a network of more than three,000 websites, [...]]]></description>
			<content:encoded><![CDATA[<p>Search Engine Trust has created a proprietary method that assists web sites get leading 10 rankings in the main search engines in record ti&#8230;</p>
<p>World wide web marketers and search engine optimization specialists about the globe are in shock. Search Engine Trust, an Web advertising organization that owns a network of more than three,000 websites, has developed a Search engine marketing system that is becoming known as the Holy Grail of search engine advertising. It is also generating a lot of controversy in the Seo community.</p>
<p>Search Engine Trust has developed a proprietary system that assists sites get prime 10 rankings in the main search engines in record time. Nonetheless, some search engine elitists are saying the Search Engine Trust network offers an unfair advantage in Seo and it really should be banned by search engines.</p>
<p>Ed Dale, 1 of the worlds most respected World wide web advertising and marketing authorities, believes that Search Engine Trust is an extremely good white hat Search engine marketing answer and it will take the black arts out of Seo. Ed states, I hated search engine optimization and all the function that went into obtaining high search engine rankings for my internet sites. Then I found Search Engine Trust. I attempted it and I was just amazed by the results. The sites I promoted with Search Engine Trust received best 10 search engine rankings inside about a month. All I can say is that if you are frustrated by bad rankings in the search engines and a lack of targeted traffic to your internet site, Search Engine Trust is the answer to your prayers.</p>
<p>Peter Geisheker, an advertising consultant and search engine optimization specialist states, I have to admit that I was really skeptical of Search Engine Trust when I joined. I thought it was going to be one more over-hyped Seo tool that would finish-up being worthless and a waste of my time and funds. Nevertheless, becoming a danger taker I decided to go against my greater judgment and try it. Right after only becoming a member of the network for two weeks, my site jumped from being ranked #17 on Google to getting ranked #five on Google for an incredibly competitive search term. To make sure this wasnt a fluke, I attempted it once more with one more site. In a span of only 8 days, that web site went from becoming ranked #35 on Google to becoming ranked #8 on Google. I have identified no other Seo system that even starts to compare with the results I have received from Search Engine Trust. I highly suggest it to any Web marketer or company owner who is critical about getting prime ten search engine rankings, particularly on Google.</p>
<p>For much more data on Search Engine Trust, please</p>
<p>For more, please go to: <a href="http://www.seonetworkerlocal.com/local-marketing/facebook-marketing/">read this</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Benefits to Social Medial Marketing</title>
		<link>http://www.personalizedchristmas.net/benefits-to-social-medial-marketing_33181.html</link>
		<comments>http://www.personalizedchristmas.net/benefits-to-social-medial-marketing_33181.html#comments</comments>
		<pubDate>Mon, 14 May 2012 08:27:27 +0000</pubDate>
		<dc:creator>jeremymcnielsen265</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Local Marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.personalizedchristmas.net/benefits-to-social-medial-marketing_33181.html</guid>
		<description><![CDATA[So first, what is Social Media Marketing? Social Media Marketing is defined as using social media sites such as Facebook, Twitter, LinkedIN, Google+, etc to build traffic to your website through engaging with customers. This form of marketing is becoming more and more important for small business to implement and take advantage of. Why is [...]]]></description>
			<content:encoded><![CDATA[<p>So first, what is Social Media Marketing?  Social Media Marketing is defined as using social media sites such as Facebook, Twitter, LinkedIN, Google+, etc to build traffic to your website through engaging with customers.  This form of marketing is becoming more and more important for small business to implement and take advantage of.<br />
Why is Social Media Marketing so important?  First let&#8217;s look at some pretty staggering statistics:<br />
.	Facebook users have 254 friends on average<br />
.	Twitter users have 126 followers on average<br />
.	LinkedIN users have 141 connections on average<br />
The numbers above may not seem like a lot of exposure potential.  Let&#8217;s take a look at what is possible.  Say a business is using social media marketing and they have the average number of followers listed above.  Your business would be delivering your message to a minimum of 521 people in your immediate network.  That isn&#8217;t too shabby for a few minutes&#8217; worth of work &#8211; But what if your immediate network also had the average number of followers and your message was so compelling that 10% of them re-posted your message.  How many people would that be?  Let&#8217;s again assume that their immediate network has the average number of followers (521).  So 10% of your original followers list post out to their followers, that&#8217;s 52.1 (10% of 512) x 521 = 27,144.1 people or potential customers.   So you can see how your message can become VIRAL.  What about if those potential customers liked the message which was posted by the person they followed, think about if they shared the message as well.<br />
In the example above 10% is a pretty high estimate, but even if it were just 1% of your followers posted your message, the possible reach your message could have.  Social Media Marketing as the potential to reach a larger group of people than TV, Radio, Print put together if it&#8217;s used effectively.  Now you&#8217;re seeing the importance of this valuable tool.<br />
Other Perks to Using Social Media Marketing:<br />
.	Brand Exposure<br />
-	Social Media Networks are a great way for a business to share their brand with their followers.  Create unique and informative posts about your business or tips associated with services/products your business provides.  Create a funny video on YouTube as these types of videos tend to go viral.</p>
<p>.	Increase Customer Loyalty and Trust<br />
-	Speak to your customers in a more personal way via social networks, it helps develop a trusting relationship.  Speaking to them in this manner makes you feel more like a friend than a company.</p>
<p>.	Leverage for Customer Service<br />
-	Use Social Media as a means to connect with what your customers are saying.  React promptly and appropriate to any questions, concerns, issues, or feedback.   Not only do you show that customer that you care about their experience, you also show everyone else monitoring your social network feed.</p>
<p>.	Market New Products or Services<br />
-	Announce to your social networks any new product or service you may be offering.  Include pictures or video so if your followers share your post, their followers see what you have to offer.</p>
<p>.	Maintain Customer Engagement<br />
-	A good marketing plan brings customers through the door.  A GREAT marketing plan does that as well as creates a relationship with that customer to where they&#8217;re referring your business as well as make them repeat customers.  Most businesses stop selling once the customer makes the purchase.  Social Media allows you to stay in front of your customers for weeks, months, years after that sale increasing the likelihood they&#8217;ll return to your business and/or refer you to people they know.<br />
So What Does Social Media Marketing Cost?<br />
What is the cost of leveraging this very important marketing tool.  The cost is your time.  There really isn&#8217;t any software to purchase, service to buy.  It&#8217;s as easy as setting up a profile on the various social media sites.  Post frequently to keep followers engaged, but not too frequently to annoy and lose those followers.  We personally like to follow the 80/20 rule.  We post tips and tricks which we think small businesses will find useful for approximately 80% of our posts.  We use the other 20% to tell people of our products and services.  If you follow this rule, you&#8217;ll quickly gain loyal followers who believe you are an authority of the type of product or service you offer, it gains trust and builds a great relationship.  BUT..we know that time is money.  Posting online can take time away from your normal everyday business responsibilities..  So what are your options?<br />
-	Post updates yourself<br />
o	Can be time intensive<br />
o	Takes focus off of other business duties</p>
<p>-	Hire someone to post on behalf of your business<br />
o	Allows you to focus on your business<br />
o	Professionals know how to engage your customers to build loyalty<br />
o	Usually less expensive than you stopping your business to perform this action.<br />
No matter what you decide to do, your business needs to start engaging your current and potential customers online via social media marketing.<br />
If you would like to know more about social media marketing, online marketing, search engine optimization, or other local marketing techniques, contact Red Spark Marketing</p>
<p>To learn more about social media marketing and how it benefits you, please visit my website <a href="http://www.theredspark.com/">www.TheRedSpark.com</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Leveraging Social Media Marketing to Gain Customers</title>
		<link>http://www.personalizedchristmas.net/leveraging-social-media-marketing-to-gain-customers_33069.html</link>
		<comments>http://www.personalizedchristmas.net/leveraging-social-media-marketing-to-gain-customers_33069.html#comments</comments>
		<pubDate>Mon, 14 May 2012 02:10:10 +0000</pubDate>
		<dc:creator>jeremymcnielsen265</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Local Marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.personalizedchristmas.net/leveraging-social-media-marketing-to-gain-customers_33069.html</guid>
		<description><![CDATA[So first, what is Social Media Marketing? Social Media Marketing is defined as using social media sites such as Facebook, Twitter, LinkedIN, Google+, etc to build traffic to your website through engaging with customers. This form of marketing is becoming more and more important for small business to implement and take advantage of. Why is [...]]]></description>
			<content:encoded><![CDATA[<p>So first, what is Social Media Marketing?  Social Media Marketing is defined as using social media sites such as Facebook, Twitter, LinkedIN, Google+, etc to build traffic to your website through engaging with customers.  This form of marketing is becoming more and more important for small business to implement and take advantage of.<br />
Why is Social Media Marketing so important?  First let&#8217;s look at some pretty staggering statistics:<br />
.	Facebook users have 254 friends on average<br />
.	Twitter users have 126 followers on average<br />
.	LinkedIN users have 141 connections on average<br />
The numbers above may not seem like a lot of exposure potential.  Let&#8217;s take a look at what is possible.  Say a business is using social media marketing and they have the average number of followers listed above.  Your business would be delivering your message to a minimum of 521 people in your immediate network.  That isn&#8217;t too shabby for a few minutes&#8217; worth of work &#8211; But what if your immediate network also had the average number of followers and your message was so compelling that 10% of them re-posted your message.  How many people would that be?  Let&#8217;s again assume that their immediate network has the average number of followers (521).  So 10% of your original followers list post out to their followers, that&#8217;s 52.1 (10% of 512) x 521 = 27,144.1 people or potential customers.   So you can see how your message can become VIRAL.  What about if those potential customers liked the message which was posted by the person they followed, think about if they shared the message as well.<br />
In the example above 10% is a pretty high estimate, but even if it were just 1% of your followers posted your message, the possible reach your message could have.  Social Media Marketing as the potential to reach a larger group of people than TV, Radio, Print put together if it&#8217;s used effectively.  Now you&#8217;re seeing the importance of this valuable tool.<br />
Other Perks to Using Social Media Marketing:<br />
.	Brand Exposure<br />
-	Social Media Networks are a great way for a business to share their brand with their followers.  Create unique and informative posts about your business or tips associated with services/products your business provides.  Create a funny video on YouTube as these types of videos tend to go viral.</p>
<p>.	Increase Customer Loyalty and Trust<br />
-	Speak to your customers in a more personal way via social networks, it helps develop a trusting relationship.  Speaking to them in this manner makes you feel more like a friend than a company.</p>
<p>.	Leverage for Customer Service<br />
-	Use Social Media as a means to connect with what your customers are saying.  React promptly and appropriate to any questions, concerns, issues, or feedback.   Not only do you show that customer that you care about their experience, you also show everyone else monitoring your social network feed.</p>
<p>.	Market New Products or Services<br />
-	Announce to your social networks any new product or service you may be offering.  Include pictures or video so if your followers share your post, their followers see what you have to offer.</p>
<p>.	Maintain Customer Engagement<br />
-	A good marketing plan brings customers through the door.  A GREAT marketing plan does that as well as creates a relationship with that customer to where they&#8217;re referring your business as well as make them repeat customers.  Most businesses stop selling once the customer makes the purchase.  Social Media allows you to stay in front of your customers for weeks, months, years after that sale increasing the likelihood they&#8217;ll return to your business and/or refer you to people they know.<br />
So What Does Social Media Marketing Cost?<br />
What is the cost of leveraging this very important marketing tool.  The cost is your time.  There really isn&#8217;t any software to purchase, service to buy.  It&#8217;s as easy as setting up a profile on the various social media sites.  Post frequently to keep followers engaged, but not too frequently to annoy and lose those followers.  We personally like to follow the 80/20 rule.  We post tips and tricks which we think small businesses will find useful for approximately 80% of our posts.  We use the other 20% to tell people of our products and services.  If you follow this rule, you&#8217;ll quickly gain loyal followers who believe you are an authority of the type of product or service you offer, it gains trust and builds a great relationship.  BUT..we know that time is money.  Posting online can take time away from your normal everyday business responsibilities..  So what are your options?<br />
-	Post updates yourself<br />
o	Can be time intensive<br />
o	Takes focus off of other business duties</p>
<p>-	Hire someone to post on behalf of your business<br />
o	Allows you to focus on your business<br />
o	Professionals know how to engage your customers to build loyalty<br />
o	Usually less expensive than you stopping your business to perform this action.<br />
No matter what you decide to do, your business needs to start engaging your current and potential customers online via social media marketing.<br />
If you would like to know more about social media marketing, online marketing, search engine optimization, or other local marketing techniques, contact Red Spark Marketing</p>
<p>To learn more about social media marketing and how it benefits you, please visit my website <a href="http://www.theredspark.com/">www.TheRedSpark.com</a></p>
]]></content:encoded>
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