If you want your site visitors to spend as much time as possible on your site, make text easy to read

May 22, 2012 by TseleeFerdon115

Watch how much scrolling is necessary to navigate through your site. Limit the amount of horizontal scrolling that needs to be done. It is best to eliminate it altogether. Many visitors will get put off by having to scroll horizontally and vertically to view the information that you have on your site.

Avoid adding in fluff and other unnecessary things to your site that can discourage people from exploring your site more or from coming back in general. You want to make sure that everything on your site is of great quality and has substance. When you do this people really appreciate that you took the time to put real effort into your site.

Make sure that you use the right anchor text. The anchor text of a link should clearly describe what the visitor should expect to see when he clicks on the link. For instance, if a link leads to your widget ordering page, the anchor text might read “Order widgets.” Specifically avoid using “click here” as anchor text.

If you want your site visitors to spend as much time as possible on your site, make text easy to read. One of the most common design mistakes is using graphic backgrounds with patterns or dark colors; combine this with equally dark text and you have a recipe for disaster. Unless the text is clear and easy to read, your site will not be a success.

As stated in the above article, pretty much every business today has a website and if you know how to follow some simple software programs, then designing a site is easy. Apply the tips that you have learned in this article so you can get your business an online presence it deserves!

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